Aurora Drift
A 500-drone aerial finale flown to a live orchestral score — frame-locked to the orchestra and synced to ground lighting and pyrotechnics. One take, on the downbeat.
Overview
We don't perform. We deploy.
Segal Media is a single production house spanning two theaters: curated, immersive experiences for the audience, and the show systems engineered to deliver them. The same discipline — conceived, designed, built, and run — from the first idea to the final encore.
The entertainment arm of Segal Industries produces immersive experiences for viewers and patrons — curated new-media productions, concerts, and holiday festivals — and builds and deploys the systems that run them: event equipment, sound stages, drone shows, lighting, sound, and special effects.
2
Studios, one production core
11
Show-system disciplines
4
Productized show formats
5
Productions on the record
500
Craft flown — Aurora Drift
Capabilities
PRODUCTIONS
Immersive Production & Curation
Curated production across new-media formats and physical events — concerts, tours, holiday festivals, and projection-led installations that put the audience inside the story.
STAGECRAFT
Show Systems Engineering
Event equipment, modular sound stages, lighting, sound, and special effects — designed and fabricated in-house so the rig matches the show instead of the show bending to the rig.
DEPLOYED
Autonomous Drone Shows
Choreographed swarms of 100 to 1,000+ craft compiled from the score and flown frame-accurate, night after night — storyboard to FAA airspace clearance handled in-house.
SYSTEMS
Show Control & Networking
One clock, one network, a backup for everything that matters — SMPTE timecode, redundant fiber, and auto-failover keep eleven disciplines in lockstep.
FORMATS
Productized Show Formats
Drone light shows, holiday festivals, immersive installations, and touring concert systems — each a repeatable experience, booked, built, and run as a unit.
SYSTEMS
Live Operations
Doors to load-out, operated by the team that built the rig — closed-loop show control with redundancy, so opening night and the hundredth night land identically.
Case Studies
Solstice
A six-week holiday festival: a mile of projection and light plus a nightly staged concert — built once and run identically for forty consecutive nights by one crew.
Hall of Echoes
An immersive new-media room where projection, spatial audio, and scenography respond to patron position — productized as a build kit and show file that tours without redesign.
Mainstage Modular
A road-ready modular sound stage with integrated lighting, audio, video, and SFX — engineered for fast load-in and an identical show city to city.
Other divisions
01
Aerospace
Orbital systems and launch. Space infrastructure and exploration.
02
Aeronautics
Autonomous aircraft and airships.
03
Shipyards
Maritime hulls and offshore systems.
04
Defense
Cross-domain defense systems.
05
Intelligence
Quantum intelligence and analytics.
06
Robotics
Autonomous robotics.
07
Compute
The operating system for the network.
08
Electronics
Hardware and components.
09
Energy
Sustainable energy.
10
Fabrication
Advanced manufacturing.
11
Agriculture
Food and land systems.
12
Health
Longevity and biofabrication.
13
Supply
Every part, one keystroke away.
15
Development
Real assets and infrastructure.